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A Bi-Monthly Bulletin of the National Agri-Marketing Association ~ Nov. 3, 2005 ~ Vol. 3, Issue 20

 

 

 

 

 


 

 

 

 

 

 

 

 

 



 

 

 

 

WHAT'S IN STORE FOR YOU AT THE AGRIBUSINESS FORUM?
Agribusiness Forum ~ Nov. 8-9, Kansas City

Agribusiness Forum

Why should you come to this year's Agribusiness Forum? Because, not only will you gain an insightful look at Customer-Focused Marketing through well-balanced sessions, but you will also have ample opportunities to network with your peers at events like the ABEF Putt Putt Golf Tournament which takes place during the Welcome Reception, sponsored by Colle+McVoy on Tuesday, November 8 beginning at 5:00 p.m.

During the reception and Golf Tournament, you will be among the first to view the first and merit winning entries from the Regional Best of NAMA Judging - even before the winners themselves are notified! The Best of NAMA awards program honors the best work in agricultural communications.

Network with your peers over dinner at the Professional Development Awards of Excellence banquet, sponsored by Bayer CropScience, which follows the reception on Tuesday evening. The banquet will honor four NAMA members' achievements in each of the Professional Development Areas (Sales, Public Relations, Marketing Communications and Product/Species Management).

The Continental Breakfast sponsored by High Plains Journal and Hoard's Dairyman on Wednesday, November 9, will give you ample time to network once again. You'll have time to network again at the luncheon on Wednesday, sponsored by The Corn & Soybean Digest/Farm Industry News.

Below is a brief schedule of this year's Forum.

Tuesday from 3-9:30 p.m.

Pre-Forum Session (1:30-2:30 p.m.)
What Do Readers Want?
ABM Agri-Council Reader Survey
This pre-forum session will present the latest findings from the survey conducted by Harris Interactive on behalf of the American Business Media Agri Council on how producers use different ag media.

Michelle Salomon, Harris Interactive

Gene Brown
Gene Brown
Charlie Arnot
Charlie Arnot
Wendell Knehans
Wendell Knehans
Mark Pearson
Mark Pearson
Rod Schroeder
R
od Schroeder
Jeff Stroburg
Jeff Stroburg

The New Game in Town-Challenges in the Era of Customer-Focused Marketing
The Agribusiness Forum will kick off with a report on new research conducted for NAMA on how NAMA members view their customers. The panel will provide insightful perspectives on customers, and the challenges they face daily in addressing customer needs.

Research Presentation: Gene Brown, UMKC
Panel Discussion: Charlie Arnot, CMA Consulting (moderator)
Wendell Knehans, Monsanto
Don Borgman, John Deere

Sponsored by Cattlemen's Beef Promotion & Research Board

I'm Your Customer...Listen To Me! Revelations from a Farmer
Hear it straight from the horse’s mouth...a horse with humor. As host of “Market-to-Market” on public television and the daily farm show, “The Big Show,” Mark Pearson brings to life his years of experience as a farmer, small businessman, stockbroker and government official.

Mark Pearson, host of "Market-to-Market"

Arrangements by Ag Speakers Network
Sponsored by DTN & John Deere

Wednesday 8 a.m.-4:00 p.m.
Ag Distribution - Role, Influences, Challenges
Research shows that ag dealers and distributors provide an important product information service built on personal relationships. The research suggests that producers, especially younger farmers, will increase their reliance on the Internet for product information. A panel of experts will explore this evolving role, their influence in marketing and the emerging challenges in ag distribution.

Panel: Kevin Ochsner, Agri Business Group (moderator)
Steve Koep, Case IH
Rod Schroeder, Agriliance
Jeff Stroburg, West Central Cooperative

Ding! Putting "IT" in the Customer Loyalty Equation
During this session, Jill Howard-Allen from Southwest Airlines will explore how the company has integrated electronic communications into its marketing strategy to build customer loyalty, service and profits.

Jill Howard-Allen, Southwest Airlines

John Phipps John Phipps

Hit, Miss, Home Run! Communications and the Purchase Decision
John Phipps will present new research on how people make decisions, coupled with his hands- on farming experience, to explore the decision- making process from a producer’s perspective.

John Phipps, host & managing editor of "U.S. Farm Report"

Sponsored by Rhea & Kaiser Marketing Communications &
Farm Journal Media

John (Jack) Block John Block
Ellen Kreimendahl
Ellen Kreimendahl
Vincent Amanor-Boadu Vincent
Amanor-Boadu

Consumer Food Trends - The Next Big "Thing"
Understanding what the next big “thing” is in consumer purchasing may give you the early advantage in the ag marketplace. John Block, with the Food Marketing Institute (FMI), will review research conducted by FMI on consumer patterns and trends. He will also moderate a panel of food industry experts who will relate these trends.

Presentation & Panel: John Block, FMI (Moderator)
Ellen Kreimendahl, Balls Foods
Charlie Bradbury, Nolan Ryan Tender Aged Beef

Sponsored by Elanco Animal Health

Mad Cow, Oil and Fickle Customers: How Strange Events Shape Agriculture's Future
The Forum’s concluding session will explore broad strategies to help companies and individuals minimize the adverse affects of trends while seizing the opportunities.

Dr. Vincent Amanor-Boadu, Ag Innovation Center, Kansas State Univ.

Arrangements by Ag Speakers Network

Don't have time to come to the entire Agribusiness Forum? No problem, you still have the option of attending just the Welcome Reception or the Welcome Reception and Awards Banquet and session day rates are also available. Call the NAMA office for details at 913-491-6500.

To Register on-line now for the Agribusiness Forum, visit, https://nama.org/forum/register.htm.

To view the entire program visit, http://www.nama.org/forum.minilogo

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MEMBERSHIP RECORD UPDATE

It's time again to update your records for the NAMA membership directory located in the Agri Marketing Services Guide. If you've moved or changed phone numbers, etc., make sure we have your correct information so that you will be listed in the directory appropriately.

Just visit the membership directory on the NAMA Web Site and check your record. If changes need to be made, simply click the "submit change" button and make the changes.

Please submit your changes by Friday, November 18, 2005.

To look up your record visit, http://www.nama.org/directory/index.html.minilogo

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TAKING THE PULSE OF BIOTECHNOLOGY
by Rhett Hawkins & Tammy Donelson, Osborn & Barr Communications
hosted by Gateway NAMA ~ October 18, 2005

Dr. Roger Beachy
Dr. Roger Beachy

Dr. Roger Beachy, President of the Danforth Plant Science Center, internationally known plant scientist, addressed the Gateway chapter of NAMA and the St. Louis Agri-Business Club regarding the opportunities and challenges in ag biotech on Tuesday, October 18.

The Impact of Ag and Biotech on the St. Louis Region and Missouri
With the Danforth Plant Science Center, Missouri Botanical Garden and Washington University at its hub, ag biotech impacts the St. Louis economy in a major way with ag contributing 12 percent of the regional economic value and involving 20 percent of the regional workforce (source: Regional Commerce & Growth Association). As a biotech think tank, St. Louis is home to 450 biotech PHDs working for Monsanto, Bunge, Pfizer, Solea, Chlorogen, Orion, Tyco Healthcare, World Ag Forum, Cargill and the Danforth Center. Currently, such organizations are working to define Missouri's niche in crop-based fuels such as bioethanol and biodiesel and crop and non-crop plants as sources of a variety of bio-based materials.

Danforth Plant Science Center
Danforth Plant Science Center

Global Competition to Rise
On a broader scale, the United States faces increasing global competition to stay at the leading edge. Beachy warned, “For the U.S. to stay competitive, we must continue innovation in research and development in plant sciences and create a conducive regulatory environment. The open import/export market serves the U.S. only as long as we have more to offer than other nations” With regulatory costs for new product introduction approximately $50 million, research businesses in areas that discourage development will be bought and move to growth-friendly climates.

The Outlook for the Future
Beachy predicts that partnerships will be necessary to stay competitive in the future with joint research conducted in public and private sector labs. The science, safety and benefits need to be clearly communicated to the regulatory channels as well as the marketplace. Beachy claims, “There is so much opportunity in diet enhancement and enrichment. Folic acid and zinc can be increased by 60 to 70 percent [in some foods]. Without pills, we can provide a better nutritional balance. There is no doubt that we will be importing these foods from China in 20 years if we don't develop them ourselves now.”

At the end of his presentation, Dr. Roger Beachy was presented with the 2005 St. Louis Agri-Business Leader of the Year Award.

Join Gateway NAMA for their next chapter meeting on November 15. For more information visit, http://www.nama.org/chapters/gat11-15-05.htm.

Visit Gateway NAMA's new web site at http://gatewaynama.blogspot.com.minilogo

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IOWA HALL OF PRIDE
hosted by Iowa NAMA ~ September 22, 2005

Hall of Pride

More than 20 Iowa NAMA members and guests attended the kick-off meeting Thursday, September 22, held at the Iowa Hall of Pride.

The keynote speaker during the meeting was Jack Lashier, executive director of the Iowa Hall of Pride. Lashier joined the Iowa High School Athletic Association in 1996 as director of special projects. During this time, he has worn many hats with the Iowa Hall of Pride, including to help fundraise, design and market the facility to the entire state of Iowa .

For those who have not visited the Hall of Pride, Lashier made it clear that the facility is not just about high school athletics. Rather, the facility honors the entire experience of an Iowa education.

“From athletics to speech and debate, to band, to drama, to chorus and much more, the Hall of Pride showcases Iowa,” Lashier said. “Eighty percent of Iowa students participate in one or more of these extra curricular activities offered at their school. We wanted to create an experience that honors all that education has to offer.”

Along with education, the Hall of Pride also showcases outstanding Iowans through the Hall of Heroes. Those Iowans who have made a difference within our state, our country and our world such as Simon Estes, Norman Borlaug and Peggy Whitson to name a few.

The Iowa Hall of Pride, a 26,000 square foot, $13 million facility, opened on February 23, 2005, during the state wrestling tournament. The second week was reserved for grand opening activities. The third week was the girl's state basketball tournament, followed by the boy's state basketball tournament the next week.

Lashier said the busiest single day at the Hall of Pride was actually Good Friday, with more than 650 people coming through the facility.

Interestingly, the Iowa Hall of Pride was to be constructed in two other locations. The first was to be in Boone as part of the Iowa High School Athletic Association campus. The second location was to be an underground facility under the west lawn of the Iowa State Capitol complex.

“As part of our agreement with the Vision Iowa Board, we ended up with this location as part of the Iowa Events Center, and we couldn't be more excited,” Lashier said. After the meeting, NAMA members and guests got to try their hands, and eyes, at calling balls and strikes from an umpire's perspective, practicing their play-by-play calling abilities of some of the state's most memorable athletic moments, shooting free-throws, and even trying to score a wrestling match.

“We have a great educational system in Iowa and people all over the world look to Iowa as a role model,” Lashier said. “ Iowa really is a trend setter. The way we do things in Iowa is very much looked at as a proto type all across the country, and even the world.”minilogo

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NAMA HOSTS CUSTOMER FOCUSED WEBINAR
November 30, 2005

“Are you Customer Focused? – The Truth Revealed!”
Dr. Gene Brown, University of Missouri Kansas City (UMKC)
November 30, 2005
2:00 - 3:00 p.m. (Central Time)
Webinar

Dr. Gene Brown, professor of marketing in the Henry W. Block School of Business, at the University of Missouri Kansas City (UMKC), conducted original research among the members of the National Agri-Marketing Association (NAMA), to gauge the degree of customer focus in their companies. The findings of his research will be presented during the 2005 Agribusiness Forum November 8-9 in Kansas City. This web-based seminar (Webinar) will provide an opportunity to hear the results of this research and to learn how to determine if your company is truly customer focused.

It's not surprising to learn that most companies think that they are market oriented with a strong customer focus. What is surprising is that most companies fail to do the simple things that reinforce this focus and drive it down to actionable and sustainable plans. Dr. Brown's glimpse of NAMA member companies will provide the basis of understanding how you can become a more customer oriented company.

Dr. Brown is also the director of the Center for Direct Marketing Education & Research at UMKC, and is the CEO and founder of Market Intellect, a company which provides marketing research, CRM, strategic planning, modeling, training and other services to its clients.

Look for more information about this Webinar and how to register in future issues of NAMA e-News.minilogo  

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WELCOME TO NAMA!

Since October 17, we've had 14 new members join NAMA. Some of these new members were recruited by current members. We'd like to take a moment to notice our newest members and their recruiters:

At Large Members:
Don Kosolofski, Micada was referred by Katie Lukens, AdFarm

Central California:
Karrie Crookham, Newmilk Co.

Gateway:
Audrey Evans, Agri Marketing Magazine

Heartland:
Gary Augustine, Jones & Thomas Marketing Comm. was referred by Julie Toohill, Illinois Soybean Assn.
Mary Auth, Mary Auth Marketing & PR Strategies was referred by Julie Toohill, Illinois Soybean Assn.
Molly Ballinger, Jones & Thomas Marketing Comm. was referred by Julie Toohill, Illinois Soybean Assn.
Laura Johnson, Jones & Thomas Marketing Comm. was referred by Julie Toohill, Illinois Soybean Assn.

Iowa Chapter:
Kim Smith, Applied Art & Technology was referred by Wes Ritchie,
Applied Art & Technology

Mid-America:
Ryan Parkin, Beck's Superior Hybrids, Inc. was referred by Lee Rulon, Beck's Superior Hybrids, Inc.

Midlands:
Jason Beissenherz, Producers Hybrids

Missouri-Kansas:
Kate Davidson, Nicholson Kovac, Inc. was referred by Don Schultz, Clear Channel Ag Networks (NAMA Advocate)
Candice Graham, FC Stone was referred by Melissa Sanders, AdFarm
Joy Haverfield, ASA Marketing Group/AIA-HH&A Ad Specialties was referred by Ken Staley, Staley Marketing Group
Paul St. Cin, Nicholson Kovac, Inc.

NAMA Pacific:
Christine Aguiar, California Pear Advisory Board

North Central:
Lara Leckho, Colle+McVoy was referred by Laurie Christen, Colle+McVoy
Bob Rumpza, Nicholson Kovac, Inc.

Welcome back to NAMA!
The following individuals were previous NAMA members and have rejoined. Some of these members were encouraged to rejoin thanks to current members. The listing below are previous members who rejoined since October 17:

Heartland:
Theresa Miller, Boian Touch Communications was referred by Julie Toohill, Illinois Soybean Assn.
Jeff Hendricks, Jones & Thomas Marketing Comm. was referred by Julie Toohill, Illinois Soybean Assn.

Iowa Chapter:
Jeff Hartz, National Pork Board was referred by Lori Strum, Strategic America (NAMA Advocate)

Missouri-Kansas:
Rod Randel, McCormick Company

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ADVOCATE PROGRAM

Cultivating Connections

NAMA is proud to announce a new addition in the Advocate Program. The goal of the new advocates is to help recruit new members and advocate for the organization.

Special thanks to new advocate, Lori Strum, Strategic America.

For a complete list of NAMA Advocates visit, http://www.nama.org/advocate.

If you are interested in becoming an advocate, you will receive membership materials from the NAMA office to help you get started. In addition, you will get the satisfaction of helping the organization and you’ll be recognized in the NAMA News section of Agri Marketing magazine, NAMA e-news and Grassroots newsletter. You’ll also be recognized at the Agribusiness Forum and the Agri-Marketing Conference with a ribbon on your name badge, and will be invited to the "First Timer/Leader" reception at the conference.

Start advocating today! Sign-up at http://www.nama.org/advocate/advocatesignup.htm.minilogo

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STUDENT NAMA NETWORK
Advisors: Please pass this information along to your students!

HELP FUTURE AGRI-MARKETING PROFESSIONALS!
Below is a Job/Internship Network for Student NAMA Members who will be graduating or needing an internship. If you have any internships or entry level positions available, feel free to e-mail those to Kathi Conrad at kathic@nama.org. This service is available free of charge.

Job Openings/Internships

Company: ABS Global, Inc.
Internship Description:
Communications Intern - Summer, 2006

Company: American Angus Association
Internship Description: 2 internships available: Junior Activities Internship & Communications Internship

Company: National Cattlemen's Beef Association
Internship Description:
2 internship opportunities in the office of Government Affairs in Washington, DC

Company: Blasdel Cleaver Schwalbe Communications
Job Title: Public Relations/Account Management Internship

Company: Rhea & Kaiser Marketing Communications
Job Title: 2006 Internship Program - Advertising and Public Relations

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THE NAMA NETWORK
Career Opportunities Available

If you have career opportunities available, please send them to Kathi Conrad at kathic@nama.org. This service is available free of charge.

Job postings will stay on the NAMA Job Network for 4 issues (2 months) of the National NAMA e-News. If you want them removed before then or if you wish for them to stay on longer, please indicate when e-mailing your posting.

Company: Orthman Agriculture
Job Title: Design/Drafting Technician

Company: Fastline Publications, Inc.
Job Title: Sales Trainer

Company: Farm Credit Services of Mid-America, ACA
Job Title:
Financial Services Officer Agri-Consumer

Company: Osborn & Barr Communications
Job Title:
Account Executive

Company: Valent U.S.A. Corporation
Job Title: Marketing Manager (Temporary Position)

Company: Confidential
Job Title: Senior Vice President & General Manager, North America

Company: John Deere
Job Title:
Manager Functional Requirements

Company: Quarry Integrated Communications, Inc.
Job Title: Communications Project Manager

Company: Rhea & Kaiser Marketing Communications
Job Title: Account Executive, Crop Protection

Company: Orthman Agriculture
Job Title: Market Development Representative

Company: Osborn & Barr Communications
Job Title:
Media Assistant

Company: John Deere
Job Title: Direct Marketing Manager

Company: Nicholson Kovac
Job Title: Public Relations Account Supervisor

Company: Rhea & Kaiser Marketing Communications
Job Title: Assistant Account Executive, Public Relations

Company: Rhea & Kaiser Marketing Communications
Job Title: Account Executive, Public Relations

Company: Food 360
Job Title: National Accounts Manager

Company: Confidential
Job Title: Vice President, Account Director

Company: John Deere
Job Title: CRM/CVM Analyst

Company: AdFarm
Job Title: Public Relations Associate (Two positions open)

Company: CLAAS North America
Job Title:
Marketing Specialist

Company: AgraQuest
Job Title:
Marketing & Communications Manager

Company: DTN
Job Title:
Advertising Sales Representative

Company: Bader Rutter & Associates
Job Title:
Account managers, PR Practitioners, & Creative Talent

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UPCOMING CHAPTER EVENTS

If you would like to have your chapter's events (past or present) in the National NAMA e-Newsletter or on the NAMA website, send your information to Kathi Conrad at kathic@nama.org.

November 4
Best of CAMA
Canadian Agri-Marketing Assn.
London, ON CANADA
November 7
Sonoita Vineyard Tour
Desert Southwest NAMA
Sonoita, AZ
November 10

PICK-ing a Winner - The Impact of Perspectives on Success
Chesapeake NAMA
Malvern, PA

November 10
Celebrity Dairy Tour
Carolinas/Virginia NAMA
Chatham County, NC
November 15
Renewable Fuels Panel Discussion: It's Here...Now What Does it Mean for Us?
Gateway NAMA
St. Louis, MO
November 16
The Cornbelt & Renewable Fuels
Cornbelt NAMA
Marion, IA
November 17
Polish Your Presentation Skills
North Central NAMA
Bloomington, MN
November 17
Could Wisconsin Be the Saudi Arabia of Ethanol?
Badger NAMA
Monroe, WI

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BEST OF CAMA
hosted by the Canadian Agri-Marketing Assn. ~ Nov. 4, 2005

The Best of CAMA is our industry's annual showcase of creativity, marketing, and communications expertise, where peers reward peers for their effort and ability. Now in it's 22nd year, this year's event is Change is Alive in 2005 - and it will be a "Blast From the Past." CAMA is an industry group of more than 400 marketing professionals who serve the agriculture and food market.

The Awards Banquet will be held at the London Convention Centre which is located at 300 York Street, a 3 minute walk from the Delta Armouries Hotel. The Best of CAMA entries will be open for viewing starting in Ballroom 3-4 at 4:00 p.m. There will be a Cocktail Reception in the Upper Foyer beginning at 5:00 p.m. Dinner will be served in Ballroom 5-6 at 6:00 p.m. sharp followed by the Awards Presentations.

Cost is $125 per person plus GST (Tables are round tables with seating for 10). NOTE: Ticket prices will be $145 per person plus GST after October 14, 2005.

To purchase tickets, visit the online registration site or contact:

Lynn Hewitt
Cama Ontario
Tel: (705) 446-0959
Email: camaontario@rogers.com

For more information on the Best of CAMA visit, http://www.bestofcama.com.minilogo

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SONOITA VINEYARD TOUR
hosted by Desert Southwest NAMA ~ Nov. 7, 2005

Join Desert Southwest NAMA on Monday, November 7 for a tour of the Sonoita Vineyard in Sonoita, Arizona (40 miles south of Tucson - approximately a 1 hour drive).

The tour will start at 2:00 p.m. at the Vineyard and will end with a dinner at 5:00 p.m. In addition to touring the Vineyard, you will also learn about marketing the Arizona Wine Industry. A Desert Southwest chapter meeting will follow. NAMA student chapters at Arizona State University and New Mexico State University have been invited to participate as well. The cost for the tour is $7.00 and the dinner will range from $9.00 - $25.00. (all NAMA members and guests are welcome.)

For questions, more information, or to register, contact Lee Dueringer (via cell) 520-370-8597 or via e-mail at ldueringer@arizonaschildren.org.

For more information visit, http://www.nama.org/chapters/dswt11-7-05.htm.minilogo

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PICK-ING A WINNER - THE IMPACT OF PERSPECTIVES ON SUCCESS
hosted by Chesapeake NAMA ~ November 10, 2005

Join Chesapeake NAMA, Thursday, November 10 from 2:00 - 4:00 p.m. for "PICK-ing A Winner - The Impact of Perspectives on Success." The speaker will be Brian Emerson, Riverstone Endeavors - Professional trainer and motivational speaker. Brian's expertise includes team effectiveness, leadership development and diversity. He has partnered with clients such as PBS, Digex-MCI WorldCom, Madison Square Garden, HUD, National Dairy Council and Freddie Mac.

The meeting will take place at the Conference Center at Penn State Great Valley - Main Building. Cost is $10 for members and $20 for non-members. Spread the word! Bring along a co-worker or industry colleague and receive a $5 rebate on your meeting cost. Limit one rebate per person, refund provided during registration. All three affiliate student chapters - Delaware Valley, Penn State and the University of Delaware are welcome and encouraged to attend!

Please return RSVP's to: Sonia Wasco, Chesapeake NAMA Chapter Treasurer, Address: Grant Heilman Photography, PO Box 317, Lititz, PA 17543; Email: SW@HeilmanPhoto.com; Phone: 717-626-0296; Fax: 717-626-0971.

For more information visit, http://www.nama.org/chapters/che11-10-05.htm.minilogo

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CELEBRITY DAIRY TOUR
hosted by Carolinas/Virginia NAMA ~ November 10, 2005

What is it about the state's goat industry that is attracting producers and consumers alike? This question will be one of the many questions answered at the Thursday, November 10, 2005 meeting of the Carolinas/Virginia chapter.

Helping to shed some interesting light on the subject will be Brit and Fleming Pfann, who are owners of a very successful goat dairy operation called Celebrity Dairy, which is nestled in the rolling hills of Chatham County, NC. Members will learn first hand about the operation's marketing techniques that are helping to drive the county's agri-tourism efforts and will take a tour of the dairy.

The meeting will begin at 6:00 p.m. and the cost is $30 for members and guests registration; $10 for student registration. Cash and checks accepted at the door.

RSVP:
Yes, I will attend
Yes, I will attend with a guest
No, I will not be attending this event

For more information visit, http://www.nama.org/chapters/car11-10-05.htm.minilogo

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RENEWABLE FUELS PANEL DISCUSSION
hosted by Gateway NAMA ~ November 15, 2005

The Gateway Chapter of NAMA and the St. Louis Agri Business Club will host Renewable Fuels Panel Discussion: It's Here...Now What Does it Mean for Us? on Tuesday, November 15 at 11:30 a.m.

From producers to investors to industry researchers, increasing attention is focused on the role of renewable fuels, such as biodiesel and ethanol. Joe Jobe, executive director of the National Biodiesel Board, and other industry experts will discuss the impact of these technologies, how they will affect other agribusinesses and what's coming on the horizon.

Cost is $20 per person. Please reserve your spot for the presentation by e-mailing GatewayNAMA@yahoo.com or by calling Becky Rasmussen at 636/449-5040.

For more information visit, http://www.nama.org/chapters/gat11-15-05.htm.minilogo

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THE CORNBELT & RENEWABLE FUELS
hosted by Cornbelt NAMA ~ November 16, 2005

Join the Cornbelt NAMA chapter as we focus a panel discussion on the role of renewable fuels. A panel of local, state and national leaders in this arena will discuss the impact on farm income, the local and state enconomy and new opportunities.

The panel will be moderated by Rich Balvanz whose former radio career earned him an Oscar in Agriculture. Rich is currently a manager of Ag Management Services where he develops marketing strategies.

The meeting will begin with a reception at 5:30 p.m. at Linn Coop Oil. Cost is members $5.00/per person and non-members $10.00.

RSVP by noon, Monday, November 14th to Luann Pisarik at luann@jlfarmakis.com.

For more information visit, http://www.nama.org/chapters/cob11-16-05.htm.minilogo

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POLISH YOUR PRESENTATION SKILLS
hosted by North Central NAMA ~ November 17, 2005

You'll have the chance to learn how to Polish Your Presentation Skills at the November 17 North Central NAMA Meeting. Join veteran agrimarketer Daniel Schwalbe as he shares practical pointers and tips for presenting yourself and your ideas - whether to make a sale, unveil a new campaign or get the job offer you're seeking.

Learn how to present yourself whether you're making a point or making a sale on Thursday, November 17 at the Hotel Sofitel in Bloomington. Registration begins at 11:00 a.m., with lunch at 11:30 a.m. and the program at 12:00 noon. Cost is $30 per person for NAMA members and $35 for non-members payable at the door. Lunch is included.

TO RSVP, contact Jill Wenzel at the Adculture Group (jwenzel@adculture.com or 952-449-5757) by Friday, November 11.

For more information visit, http://www.nama.org/chapters/noc11-17-05.htm.minilogo

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COULD WISCONSIN BE THE SAUDI ARABIA OF ETHANOL?
hosted by Badger NAMA ~ November 17, 2005

Join Badger NAMA to tour Badger State Ethanol, November 17 from 2:00 p.m. - 5:00 p.m. We will tour the plant at 2:15 p.m. and a program and discussion will follow then we'll end the day with a casual happy hour! Find out more about marketing renewable fuel and reducing our dependency on foreign oil.

Register before November 11th. Cost is $10 for members; $20 for non-members. To reserve space, checks must be made out to Badger NAMA and mailed to:
Lauren Volcheff
Alltech
331 West Kindt Street
Juneau, WI 53039
**Due to security, you must pre-register for this event

For more information visit, http://www.nama.org/chapters/bad11-17-05.htm.
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NAMA CALENDAR

Remember to visit the NAMA website for a full list of upcoming chapter events and meetings.

If you would like to list your event on the NAMA calendar, please e-mail the meeting details to Kathi Conrad at kathic@nama.org.

Important Dates to Keep in Mind:
November 7
Executive Committee Meeting
Kansas City, MO
November 7-8
Regional Best of NAMA Judging
November 8
Board of Directors' Meeting
Kansas City, MO
November 8-9
Agribusiness Forum
Kansas City, MO
January 12
Region III Best of NAMA Banquet
Des Moines, IA
January 19
Region IV Best of NAMA Banquet
Fontana, WI
January 26

Region II Best of NAMA Banquet
Kansas City, MO

Feb. 16-17
Best of NAMA National Judging
Kansas City, MO
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11020 King Street, Suite 205 • Overland Park, KS 66210 • PH: 913-491-6500 • Fax: 913-491-6502 •
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