Join the National Agri-Marketing Association for the 20th Annual NAMA Boot Camp, August 6-8 in Kansas City. Whether you've just entered the working world or are one who's been through the NAMA Boot Camp drill before, sign up for this program today to learn more about the agri-marketing industry. Bottom line: if you're new to ag or new to marketing, you need to be at Boot Camp! And, non-members who register receive a free year of membership!

And don't forget the networking! Boot Camp provides plenty of opportunities to get to know your industry peers during the course of the event.

Who Should Attend?
  • Agency Account Executives
  • Media Professionals
  • Art Directors
  • Copywriters
  • Marketing Professionals
  • Sales Professionals

Resources
All attendees will receive access to valuable ag information and facts. This compilation of resources has become one of the most popular aspects of Boot Camp!

Sponsorship
Check out the great sponsorship opportunities available for Boot Camp! This is a great way to get in front of potential employees! For more information contact Jenny Pickett at (913) 491-6500 or email [email protected].

Boot Camp Schedule & Sessions

Wednesday, August 6
7:30 a.m.–3:30 p.m.
Ag Tour (optional) Hosted by Farm Journal
This is a one-day, on-farm experience where attendees will tour and learn about different nuances of agricultural operations in the surrounding areas. The cost is $150/person and includes breakfast and lunch. 

Stops to be announced. 
5–6 p.m.
Kick-Off Reception

6–7:30 p.m.
Dinner and Networking 
Kick off the NAMA Boot Camp with a networking dinner designed to help you get to know fellow attendees.
Thursday, August 7
8:30 a.m. 
Continental Breakfast
Producer Panel
A boot camp favorite! Learn how to communicate effectively with producers. Attendees won't want to miss the valuable insights from producers. 
Building Your Career - Important Connection Points 
Hear from a panel of experts that represent important connection points in your ag career.
Noon - 1 p.m.
​Networking Luncheon
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​Cultivating Your Career
JJ Jones, Principal, Cultivated Conversations
Relying on "luck" is not a career strategy, but preparation combined with hard work is.  So, let's prepare you for your professional and personal development.  Whether through honing your strengths, engaging with mentors, building your network, and more, there are demonstrated strategies that will exponentially grow your career.  Let's roll up our sleeves and dig in as, together, we form the foundation for strategic growth.   
The Business of Agriculture
​Janice Person, CEO & Founder, Grounded Communications
There are a lot of components to learn in our industry --whether you work for an agency, a supplier of inputs, a service provider or somewhere else.  During this session you'll learn about the different components and what you need to naviate the industry successfully. This session will help you get grounded.
Trends in Marketing
Emily Dore, Executive Director Strategy, VML
Katana Ewbank, Managing Director Strategy & Insights, VML
In today's rapidly evolving business landscape, staying ahead of marketing trends is crucial for success.  This session delves into the latest trends and how they are reshaping the B2B market, and in turn agriculture, emphasizing the need for adaptations, the importance of reconnection, and the profound impact of upgrading humanity.
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4:30–6 p.m.
Reception at Cafe Trio 
Enjoy a reception featuring fun, games, drinks & appetizers at Cafe Trio, just steps away from the Plaza Marriott. MoKan NAMA members will be joining Boot Camp attendees for some added networking.
Sponsored by MoKan NAMA
Friday, August 8
8:00 - 8:30 a.m. 
Networking Breakfast
Research Session
Anita Vanderwert, Brownfield, NAFB
Ag Media Council representative
This session will feature key research findings from research conducted by NAFB.  The Ag Media Council will also present their findings from their Ag Producer Sentiment Survey.  
Great Marketing: Best of NAMA Case Study
Meyocks and the Iowa Pork Producers Association
This session will feature a case study of the Grand Champion Best of NAMA winning entry: Iowa Pork Producers Purchase Moore Hamann Bacon Campaign 
11:30 a.m.
Adjourn

Boot Camp Registration

Note: The Non-member Rate includes a free year of NAMA membership.

On or Before July 25
Member: $475
Non Member: $675
Ag Tour: ​$150
 
​After July 25
Member: $575
Non Member: $755
Ag Tour: ​$150

Cancellation Policy 
Cancellations until July 25 are entitled to a full refund. All refunds will be subject to a $25 processing fee. No refunds for cancellation after July 25. 

Boot Camp Hotel

The NAMA Boot Camp will take place at the Kansas City Marriott Country Club Plaza. ​Out-of-town attendees are responsible for making their own room reservations.  The room rate is $199. Reserve before July 3 to get the reduced rate!

​Kansas City Marriott Country Club Plaza
4445 Main Street
Kansas City,MO

If you are having trouble getting in the hotel, please email [email protected] for assistance.

​Future Boot Camp Dates

August 12-14, 2026
Kansas City           
National Agri-Marketing Association
8700 State Line Rd., Suite 105
Leawood, KS  66206
Phone: (913) 491-6500
​Email: [email protected]

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