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Opening General Session:
Ann Handley The Slowment Revolution: Mastering the Art of Strategic Patience in an Instant-Results World Ann Handley, a Wall Street Journal bestselling author and one of IBM’s “seven people shaping modern marketing,” has dedicated her career to helping organizations elevate their content and escape marketing mediocrity. In her keynote, Ann shares how slowing down — with strategic patience and intentional focus — can become a leader’s most powerful competitive advantage. Pushing back against a culture of quick wins and instant gratification, Ann shows how to close the Expectation Gap and make smarter choices, while reclaiming your most valuable resource: time. |
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Second General Session:
Scott Stratten UnMarketing: Everything Has Changed and Nothing is Different Named a Forbes top social media influencer and trusted by brands like PepsiCo and Adobe, Scott Stratten has built his career challenging outdated marketing norms and focusing on what drives real connection. Founder of his own “UnAgency,” Scott brings a sharp, practical perspective to today’s rapidly shifting landscape. In this keynote, he breaks down why the heart of marketing — despite new platforms, tools and constant change — remains the same. Marketers will learn to cut through the noise, build genuine trust and engage their audiences with greater confidence and clarity than ever before. |
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Closing Session:
Johnny Quinn CULTIVATING A CHAMPION MINDSET: Elevate Your Leadership Journey Olympic bobsledder and former NFL player, Johnny Quinn, operates with a rare blend of resiliency, leadership and peak performance strategies. His powerful life story and insights have earned him features on several major outlets including CNN, ESPN, NBC and The Wall Street Journal. In this presentation, Johnny explores the transformative habits and mindset that define highly successful leaders, emphasizing the importance of positivity, clear goal setting and tackling challenges head-on. |