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Opening General Session:
Ann Handley The Slowment Revolution: Mastering the Art of Strategic Patience in an Instant-Results World Ann Handley, a Wall Street Journal bestselling author and one of IBM’s “seven people shaping modern marketing,” has dedicated her career to helping organizations elevate their content and escape marketing mediocrity. In her keynote, Ann shares how slowing down — with strategic patience and intentional focus — can become a leader’s most powerful competitive advantage. Pushing back against a culture of quick wins and instant gratification, Ann shows how to close the Expectation Gap and make smarter choices, while reclaiming your most valuable resource: time. Sponsored by John Deere. |
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Second General Session:
Scott Stratten UnMarketing: Everything Has Changed and Nothing is Different Named a Forbes top social media influencer and trusted by brands like PepsiCo and Adobe, Scott Stratten has built his career challenging outdated marketing norms and focusing on what drives real connection. Founder of his own “UnAgency,” Scott brings a sharp, practical perspective to today’s rapidly shifting landscape. In this keynote, he breaks down why the heart of marketing — despite new platforms, tools and constant change — remains the same. Marketers will learn to cut through the noise, build genuine trust and engage their audiences with greater confidence and clarity than ever before. Sponsored by Curious Plot. |
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Closing Session:
Johnny Quinn CULTIVATING A CHAMPION MINDSET: Elevate Your Leadership Journey Olympic bobsledder and former NFL player, Johnny Quinn, operates with a rare blend of resiliency, leadership and peak performance strategies. His powerful life story and insights have earned him features on several major outlets including CNN, ESPN, NBC and The Wall Street Journal. In this presentation, Johnny explores the transformative habits and mindset that define highly successful leaders, emphasizing the importance of positivity, clear goal setting and tackling challenges head-on. |
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General Session:
Producer Panel Moderator: Cyndi Young-Puyear, Brownfield & Learfield Ag Producers: To be announced Get the inside scoop straight from the target audiences you need to connect with. Listen in as farmers and ranchers discuss the current state of the agriculture industry, as well as their predictions. Cyndi Young-Puyear is Director of Brownfield & Learfield Ag, where she oversees Brownfield Ag News and its expanding team of agricultural journalists. Cyndi grew up on a seventh-generation family grain and livestock farm in Scott County, Illinois, shaping a lifelong passion for agriculture. She studied agricultural education and animal science at Western Illinois University and began her career in agricultural broadcasting in 1985 at WJIL Radio in Jacksonville, Illinois, transitioning from student teaching high school agriculture into ag radio. Her career includes roles with Oklahoma Agrinet and as Farm Director at WTAX in Springfield, Illinois, before joining Brownfield in 1998. Over the decades, Cyndi has traveled extensively across the United States and to 16 countries, covering agriculture for Midwestern farmers and audiences nationwide. Sponsored by Adfarm. |