NAMA’s goal is to provide our members with quality professional presentations that provide explorations of relevant topics and practical tools they can employ. Webinars are a great way to share different successes within agri-marketing with NAMA members. The Webinar Calendar is updated continually. Check this page often.
June 19, 2025 11:00 a.m. central
Leading in Uncertain Times Amy Bradford, Cultivate Resilience Coaching
The world is full of uncertainties. Volatile markets hit our retirement accounts. Rising food prices are changing the way we feed our families. Organizational change shakes employee confidence, as leaders ask employees to address specific behaviors that don’t fit the new business model. We want employees to start this, stop that, or change the way they work.
What if we’re focused on the wrong thing? Join us on June 19 forLeading in Uncertain Timesand learn how changing what you focus on can drive profound change. Amy Bradford, former NAMA President, and founder of Cultivate Resilience Coaching, shares a simple yet highly effective framework that zeros in on what drives our behavior, and how working with that knowledge leads to lasting change.
NAMA Members attend for free. Non-members are $50. Register here.
July 17, 2025 11:00 a.m. central
Harness the Power of Marketing Automation with Zapier Andrew Levenson, Root+Beta This webinar will showcase one of the most powerful tools for small marketing departments - Zapier. Zapier is an all-in-one automation tool that makes it easy to optimize your marketing workflows, create powerful nurture campaigns and integrate your marketing toolset. Learn how to get started and implement 3 powerful workflows for your marketing department.
What you'll learn:
The principles of automation
What is Zapier?
Getting Started
Workflow #1 - Email Nurture Campaign
Workflow #2 - Automated Lead/Form Routing
Workflow #3 - General Marketing Workflow
NAMA Members attend for free. Non-members are $50. Register here.
August 14, 2025 11:00 a.m. central
From Clicks to Clarity: Using Analytics to Gauge Brand Momentum Laura Baumhover, Lessing-Flynn Shannon Hughes, Lessing-Flynn It’s not just about conversions anymore. This webinar explores how to read between the lines of your paid media data — tracking impressions, engagement and assisted conversions to uncover meaningful insights. Learn how to connect the dots between platforms, campaigns and business goals to get a true picture of your brand’s digital momentum.
Key Takeaways:
How to align marketing metrics with business goals for smarter decision-making
Key differences in how platforms like Google, Meta, LinkedIn and others measure performance
Why paid and organic strategies work better together — and how to use performance data to align them
What metrics matter most to different stakeholders (executives, marketers, sales teams, etc.)
NAMA Members attend for free. Non-members are $50. Register here.
