NAMA’s goal is to provide our members with quality professional presentations that provide explorations of relevant topics and practical tools they can employ. Webinars are a great way to share different successes within agri-marketing with NAMA members. The Webinar Calendar is updated continually. Check this page often.
March 20, 2025 11:00 a.m. central
Marketing to small but powerful decision makers in consolidated market spaces. Ben Allen
For many marketers, reach is everything – engaging with the largest number of prospects possible in the hope of swaying their purchase decisions. But what happens when the market segment you’re operating in is hyper-consolidated, leaving purchasing power in the hands of a small but extremely powerful group of decision makers?
Ben Allen, CEO of BinSentry, manufacturers and marketers of North America’s largest and most trusted feed monitoring systems, will share his company’s approach and experience working in one such segment, the North American hog and poultry industry.
What attendees will take away:
A detailed understanding of the challenges faced by marketers working in small but highly valuable marketing spaces
Strategies and approaches to help you win in these type of markets
An overview of the ‘small but might’ marketers’ toolkit
NAMA Members are free. Non-members are $50. Register Here!
